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What will I have to do as a mystery shopper? [back] |
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Here's a summary of what would happen: |
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You fill in a few questions about yourself via an online registration questionnaire. |
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After registering you will be able to view available mystery shops which are listed on our website and can be booked online. |
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If you book a visit, an email will be sent to you confirming all the necessary details, along with full briefing notes on what is required within the visit. |
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You must complete an online questionnaire on the same day as your visit about the service you experienced. |
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As a thank you for your time, we will send you £10 cash. |
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How do I register? |
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Please click
here to register. Once registered, you will be sent an email asking you to confirm your email address. When this has been confirmed, you will have access to our website, where you can view and book mystery shops. |
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Will my identity be known? |
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No. Staff members will probably not serve you in a natural and typical manner if they know you are monitoring their performance - it is fundamental that we discover what real customers experience on a daily basis. |
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What makes a good Mystery Shopper? |
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Ensuring the visit takes place at the right store, during the right times on the agreed date. |
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An eye for detail – remembering everything you see and experience in the store. |
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Providing us with as much detail as you can in your online questionnaire |
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Submitting your report on the same day as your visit. |
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Keeping the real purpose of your visit secret at all times. |
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How do I get paid and how much? |
| Once your questionnaire has been received and checked, we will post your £10 payment to you to the address you gave us when registering.
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Will I get travel expenses? |
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Sorry, no. As you will be able to go to a local store at a time convenient to you, the intention is that you include this visit in a typical shopping trip to that department or restaurant. |
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Will my details be passed on to anyone else? |
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No. It is against the Data Protection Act for us to pass on personal information to anyone else. Your details will be treated in the strictest confidence. |
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What do I have to do during the mystery shop? |
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It is vital that you read the briefing notes for the full details.
A typical mystery shop would involve a trip to your nearest branch,
where you will need to assess a specific department, eatery or
restaurant. You will be asked to make an enquiry with a staff
member and make a purchase. You would then complete an online
questionnaire about how you rated the shopping experience.
As a thank-you for your time we would send you £10. You should
carry out the mystery shop as part of a normal shopping trip.
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What if I have to postpone my visit? |
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You must let us know as soon as possible so that we can rearrange another time convenient for you. We regret to say that if you miss your slot without telling us in advance you will not receive your payment. |
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How do I give you my feedback and how soon do I need do this? |
| You will need to login to www.aba-i.co.uk
and fill in the questionnaire on the same day as your visit to the store,
overdue visits are automatically cancelled.
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What if I run into problems filling in my online questionnaire? |
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If you have any technical problems or cannot fill in your feedback within the designated time, then please give us a call on 01727 798946 and we will help you from there. |
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Will the store be expecting my visit? |
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No, no-one in the store itself will know when you are visiting. The reason for specifying a date is purely so we can monitor that the shops actually take place. |
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What happens if I'm challenged by staff? |
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This is highly unlikely. Even if staff were to guess you were assessing the levels of service in-store, you would probably find they would ‘go the extra mile' to ensure you receive good service. If, however, you are directly challenged by a member of staff just remember that you are an actual customer and continue about your visit as normal. Please let us know if this happens in your feedback.
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Contact us |
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If you have any queries or discover that you will be unable to make your visit during
the stated time, please contact
Emma, either by email (emma@abaresearch.co.uk) or telephone ((0044) 1727 798 946) |