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What will I have to do as a mystery shopper? [back] |
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Here's a summary of what would happen: |
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You fill in a few questions about yourself via an online registration
questionnaire |
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After registering you will be able to view available mystery shops
which are listed on our website and can be booked online |
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If you book a visit, an email will be sent to you confirming all
the necessary details, along with full briefing notes on what is required within
the visit |
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Within 24 hours of your visit you must complete an online questionnaire
on the service you experienced |
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As a thank you for your time, we will send you either £10 or £15 cash
depending on the type of mystery shop you have completed |
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How do I register? |
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Please click
here to register. Once registered, you will be sent an email asking you
to confirm your email address. When this has been confirmed, you will have access
to our website, where you can view and book mystery shops. |
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Will my identity be known? |
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No. Staff members will probably not serve you in a natural and typical manner if
they know you are monitoring their performance - it is fundamental that we discover
what real customers experience on a daily basis. |
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What makes a good Mystery Shopper? |
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Ensuring the visit takes place at the right store, within the right
department on the agreed date |
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An eye for detail – remembering everything you see and experience
in the store |
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Providing us with as much detail as you can in your online questionnaire |
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Submitting your report within 24 hours of your visit |
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Keeping the real purpose of your visit secret at all times |
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How do I get paid and how much? |
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Once your questionnaire has been received and checked, we will post your payment
to you to the address you gave us when registering. The amount you get paid will depend on the
type of visit you have agreed to complete ‐ but all payments are between £10 and £15. |
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Will I get travel expenses? |
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Sorry, no. As you will be able to go to a local store at a time convenient to you,
the intention is that you include this visit in a typical shopping trip to that
area. |
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Will my details be passed on to anyone else? |
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No. It is against the Data Protection Act for us to pass on personal information
to anyone else. Your details will be treated in the strictest confidence. |
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What do I have to do during the mystery shop? |
The primary purpose of these visits is to assess
customer service, but also to evaluate the store environment.
You will be asked to visit a selected store between 11am - 3pm. During each
visit you will need to make an enquiry with a staff member, use the fitting rooms
and make a purchase, spending a mimimum of £5. On selected visits you will also
need to assess the refund process by returning your purchase. It is important that these
tasks are completed during the mystery shop to ensure you are able to accurately
evaluate all aspects of service and to make sure results are comparable across the
country. You will be required to give us your receipt number within your feedback.
As a thank you for your time, we will send you either £10 or £15 on completion of the online
questionnaire, depending on the type of mystery shop you have completed.
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What if I have to postpone my visit? |
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You must let us know as soon as possible so that we can rearrange another time convenient
for you. We regret to say that if you miss your slot without telling us in advance
you will not receive your payment. |
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How do I give you my feedback and how soon do I need do this? |
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You will need to login to www.aba-i.co.uk using
your username and password, and fill in the online questionnaire(s). So that the
information is still fresh in your mind, you must fill in the online questionnaire
within 24 hours of your visit. We regret to say that failure to meet this deadline
will mean you do not receive your payment. |
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What if I run into problems filling in my online questionnaire? |
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If you have any technical problems or cannot fill in your feedback within the designated
time, then please give us a call on 01727 798 946 and we will help you from there. |
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Will the store be expecting my visit? |
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No, no-one in the store itself will know when you are visiting. The reason for specifying
a date is purely so we can monitor that the shops actually take place. |
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What happens if I'm challenged by staff? |
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This is highly unlikely. Even if staff were to guess you were assessing the levels
of service in-store, you would probably find they would ‘go the extra mile' to ensure
you receive good service. If, however, you are directly challenged by a member of
staff just remember that you are an actual customer and continue about your visit
as normal. Please let us know if this happens in your feedback.
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Contact us |
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If you have any queries or discover that you will be unable to make your visit during
the stated time, please contact
Aoife, either by email (Aoife.Chew@abaresearch.co.uk) or telephone (01727 798 951) OR Sam, either by email (sam@abaresearch.co.uk) or telephone (01727 798396) |